Six Ways to Build an Online Business

There was a time when, for the life of me, I could not think of any way to make money online. Now days I see so many ways to make money that I've had to work at not going off on too many tangents.

Besides the first two, there is no particular order to the list.

1.Selling products is the easiest way to make money on the Internet. Whether on eBay or your own website, selling physical or digital products will earn you more money in the shortest amount of time than any other method. Choosing the right product and keywords, developing simple web design skills, and learning basic SEO to drive traffic to the site all have the lower learning curves than other methods. Beginners may not see anything "easy" about these, but anyone with the motivation will see results sooner with this method than with others.

2.Selling services comes in second place behind physical products. You will have to do a little more convincing when it comes to selling, for example, web design services versus a web design DVD course. For ideas on what services are offered online, simply go to eLance.com or other similar sites.

3.Google AdSense is almost like free money. But much work is required and there most definitely is a science to it. AdSense success is all about content and driving traffic. I know it works. I get a Google check every month for between 150 and 300 dollars for a few sites I have. When I get more time, I'd like to start dedicating an hour a day to AdSense. I believe making a thousand dollars a month could result from that hour per day with a hobby site in six month's time or so.

4.Affiliate marketing with a website is another popular method. This is very much related to selling your own products with a website. However, in most cases your conversion rates will not be as high for affiliate sales as selling your own products. Therefore, you will have to create more content and drive more traffic for the same results...and we all know driving traffic is easier said than done.

5.Success with affiliate marketing without a website is far more difficult. Although getting started with AdWords is extremely easy, success with AdWords is extremely difficult. Simply put, you will burn through a LOT of money while you learn how to succeed with AdWords.

6.Build a list! If you have a website, no matter what you are doing with it, you need to be building a list! Come up with some type of free download to offer in exchange for people's email addresses, get an account with an autoresponder service, and start building your list! A targeted list can be a gold mine!

These are the most popular methods people use for earning money online. Most Internet marketers, including me, have several of these methods going at the same time.

Good luck to you all!

Steve Weber Weber Internet Marketing

For more information or help with Internet marketing please contact Steve Weber by visiting http://www.WeberInternetMarketing.com

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Tracking Your AdSense Performance

Google AdSense is a program that offers an easy way for web publishers to display ads relevant to their site on their pages and earn money. It also offers pay per impression, or pay per click advertising, options to businesses who want to get the word out about their product or service to interested customers. Once you start your AdSense account dont forget about it and wait for money to start rolling in. There is still work to be done.

Since you will only make money from click-throughs on your site, youll need traffic and the more traffic, the more money youll make. Here are some tips for getting the most from your AdSense dedicated space and for driving up traffic:

• Location, location, location. Position your AdSense ads at the top of your page or near the focal point of your pages
• Offer freebies or unique content. Free stuff is a big draw to visitors and more visitors equal more click throughs, which turns into more money in your wallet
• Rotate content often and let your visitors know its always changing. It keeps them coming back for more.
• Keep those email addresses. Its important to keep the email addresses of your visitors and let them know when your content has changed. Consider offering a free newsletter or ezine to your visitors to stay in contact with them.
• Add Google search to your site. In addition to offering visitors the convenience of searching on your site, you can make more money from Google by adding this feature.
• Keep your graphics small and simple. Because graphics and animations take longer to load than text and links, the simpler your pages, the quicker they load. And the faster they load, the faster your visitors can click their way to your profit.
• Keep the design simple and clear.

Reporting and monitoring is the next important step. Google has built in reporting features but you may want more detailed reports as well. The Google reports will show:

• Total number of page impressions
• Number of ad clicks and the click through rate
• The cost per click (CPC) and cost per 1000 impressions (CPM)
• Total earnings

While this is wonderful, valuable information, you may also want to know:

• Click through rates of every page on every domain you are using AdSense on (the Google tool called Channels limits the information you get from each domain or ad type)
• Keyword reports if you have the Google Search feature on your site(s), so you can optimize for those search words
• Reporting in real time, rather than waiting 48 hours for reporting from Google
• Which particular ads are making you money
• Detailed information about each click including IP address, date/time, page the ad was on, particular ad that was clicked on, original referrer to your site

You can get all of this from third party AdSense tracking software, available online from a number of vendors. You may want to email Google to make sure its an approved script; otherwise you risk being removed from the AdSense program.

Once you have the data regarding which ads are working and which arent, change your preferences to stop running ads that arent paying off and increase the ads that are. There are options to change color palettes of the ads to better fit your site, a variety of ad formats to always keep your website looking fresh and dont be afraid to rearrange content often.

About the Author:

AdSense Money Guide for AdSense profits. Answers to Frequently Asked Questions about Google AdSense at http://www.ppcdollar.com.

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